BNY Mellon has appointed Joon Kim as global head of product and portfolio management and Dominic Broom as global head of trade sales for its treasury services business, as the trade finance team is reorganised following the departure of former division head, Howard Bascom.

The new role for Broom, who previously served as head of sales and relationship management for Emea, highlights a series of treasury services appointments focused on incorporating sales and product development.

“Trade sales people will be able to assist both the foreign investment and corporate side to originate and structure trade more effectively,” Kim tells GTR.

“Part of the role I will take under my umbrella is to ensure that all of the stakeholders have a common alignment on what we are trying to achieve.”

Other appointments announced by the treasury services business include Elaine Friedman moving into a new role as head of global product planning, analysis and strategic support; Chris Mager named as head of global innovation; Mark Ridley named in the new position of head of financial institutions sales and relationship management for North America; and Joanne Scheier appointed head of corporates sales as relationship management for North America.

“Broom and Kim are bringing an extraordinary depth of experience and expertise to our support for clients in the trade space,” says Ian Stewart, CEO of BNY Mellon’s treasury services business.

“Their collaboration is characteristic of what’s driving all of the changes we’re announcing – making sure we have outstanding sales and product leaders positioned in all of our key market segments.”

Broom, who holds a law degree, began his banking career in 1994 and worked for various banks before joining BNY Mellon in 2006. Kim joined BNY Mellon last year from Standard Chartered where he was head of sales for global corporate and commodities.

Bascom left the company in early September after 38 years. He first joined as member of the international banking sector team and went on to hold a series of more responsible titles before being named head of trade finance services in 2002.