Boutique lender Bibby Financial Services has promoted Mark Riches to sales director for its international trade finance business.

Riches will be responsible for managing the company’s international trade finance sales teams with a focus on UK businesses.

He joined the lender in 2002 and most recently worked as head of sales for southeast UK.

“In my new role, I will be focused on leading our team of highly experienced financial services experts to provide UK importers and exporters with flexible funding facilities which will help them develop and grow in foreign markets,” Riches says.