The London branch of the National Bank of Abu Dhabi has hired Martin Broadhurst as a trade finance marketing manager.

In the role, Broadhurst will continue the expansion of the bank’s trade finance business across the Europe, Middle East and Africa region, as well as supporting relationships with financial institutions.

Broadhurst has worked for more than 20 years in the trade finance industry in Europe.

He joins the UAE bank from Mizuho Corporate Banking where he was an associate director in the bank’s global trade finance division.

“Joining NBAD to grow its trade finance business is an exciting and the right career move for me,” Broadhurst says. “Armed with strong financial muscle, a distinguished profile and bright leadership, NBAD will become a bigger player in trade finance and I am excited to be part of it all.”

Broadhurst will be working with Jeff Fallon, head of trade finance Europe.

Fallon says: “Trade finance is one of key areas that NBAD is focused on growing because we see significant opportunities in this segment. To accomplish this goal we have hired some of the best and most experience professionals who bring to the bank diverse and crucial expertise.”

Broadhurst’s hire follows two more senior-level appointments for the bank.

In Q3 2010, David Ringer and Isabelle Kreig were hired as finance managers in the bank’s London and Paris branches, respectively.