HSBC has hired Eddie Norton as head of payments and cash management (PCM) for Europe, based in London.

Norton joins from his role as head of commercial banking in Latin America where he was responsible for all aspects of commercial banking in the region.

Norton has been working for over 30 years with HSBC. Since joining, he has held a wide variety of roles across strategy, credit risk management, personal financial services, and commercial and corporate banking in the UK, Hong Kong, Malaysia and the Americas.

Diane Reyes, group general manager and global head of PCM comments: “Eddie brings considerable experience, skill and expertise to the role in driving growth in revenues across a diverse region.”

HSBC’s PCM business covers 27 countries in Europe, helping companies from emerging markets expand into Europe, and helping customers in Europe expand into fast-growing markets globally.